TAIWAN: CHIH SIOU

First steps into Southeast Asia

First steps into Southeast Asia

Based In:

Taiwan

Golden Melody Award-winning Taiwanese artist Chih Siou has always been a household name back in Taiwan, but he had not ventured out to other parts of Asia before 2025.

In line with his major show in Taiwan, his team approached us to set up two Southeast Asia shows in Thailand and Singapore for Chih Siou as part of his Asia tour, with the goal of introducing the talented singer to the two markets. Besides working with suitable venues and local promoters to set up the shows, we also took the opportunity to run a press campaign for Chih Siou surrounding his debut shows in the two countries, creating a holistic campaign that fully allows the artist to take his first steps to engaging a new audience.

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