Artist Development
Build the next chapter.
An audience discovering your music is a beginning. The next step is deciding how to turn that attention into meaningful opportunities and lasting connections.
Modern Doberman works with artists and their teams to develop that next chapter, bringing together strategic guidance, regional media relationships and live opportunities across Asia and beyond.
Development grounded in the artist
Finding the next step. Consider where the artist is now, where listeners are responding and which opportunities fit the direction of their career.
Building regional connections. Create space for introductions to media, local artists and music communities in new markets.
Developing a live presence. Connect a growing audience with opportunities to experience the artist in person, through suitable headline shows, showcases and festival appearances.
Regina Song: from online momentum to regional stages
Following the breakthrough of ‘the cutest pair,’ we developed Regina Song’s first overseas tour across Kuala Lumpur, Bangkok, Jakarta and Manila. The January 2025 tour combined live performances with regional media appearances and connections with local artists. Festival bookings at Wanderland and LaLaLa followed.
MEMI: building international live experience
Our work with MEMI combined international live development and publicity. Her first overseas performance at SXSW was followed by opportunities in Australia, Taiwan and Hong Kong, alongside international media coverage.
What comes next for your music?
Share your music, what you’re working towards and where you’d like support. We’ll discuss whether there’s a fit and which opportunities make sense for your next stage.